Privacy Policy

This Privacy Policy explains how hocolo ("hocolo", "we", "us") collects, uses, stores, and protects information when people visit our website, contact us, use a business customer app, book an appointment, or use the hocolo manager dashboard.

1. Who we serve

hocolo provides booking, customer management, reminders, retention workflows, and AI-assisted message drafts for appointment-based businesses. In many cases, the business using hocolo is responsible for its own customers and customer communications, and hocolo provides the technology that helps the business manage that relationship.

2. Information we collect

• Business information, such as business name, public business link, services, prices, team members, availability, address or service area, phone number, WhatsApp number, and branding settings.
• Account information for business owners or managers, such as name, email address, authentication status, and business access.
• Customer information entered through the customer app or dashboard, such as name, phone number, optional email, optional Instagram handle, birthday, booking history, notes, tags, preferences, and consent for reminders or follow-up messages.
• Booking and operational information, including selected service, staff member, date, time, status, cancellations, reminders, message drafts, win-back tasks, and dashboard activity needed to operate the service.
• Contact information you send to us by email, WhatsApp, Instagram, or website forms, including your message content and business details.
• Technical information such as language preference, UI preferences stored in localStorage, device/browser data, IP-derived hosting/security logs, and basic analytics or error information.

3. How we use information

• To provide the customer app, booking flow, manager dashboard, reminders, message drafts, and retention tools.
• To create and manage business accounts, owner access, customer records, services, staff calendars, and appointments.
• To generate AI-assisted suggestions and message drafts for reminders, review requests, campaigns, and win-back workflows. Business owners remain responsible for reviewing and approving messages before sending.
• To provide support, onboarding, account administration, billing or launch-offer communication, and product updates.
• To protect the service, prevent misuse, debug issues, maintain availability, and comply with legal obligations.

4. AI-assisted features

hocolo may use business and customer information to identify customers who may need follow-up and to draft suggested messages or next actions. These suggestions are designed to help the business owner work faster. They should be reviewed by the business before use, especially when the message involves promotions, sensitive notes, or customer-specific details.

5. Sharing information

We do not sell personal information. We may share information with service providers that help us operate hocolo, including hosting, database, authentication, security, email, support, analytics, and communication providers. If you choose to contact us or customers through WhatsApp, Instagram, email, or another external service, that service may process information under its own terms and privacy policy.

6. Data storage and security

We use reasonable technical and organizational measures to protect information, including authenticated dashboard access, business-level access controls, HTTPS, database-backed storage, and provider security controls. No system is perfectly secure, and businesses should avoid storing unnecessary sensitive information in free-text notes or message drafts.

7. Retention

We keep information for as long as needed to provide hocolo, support the business account, maintain records, resolve disputes, comply with legal obligations, and improve the service. A business may ask us to delete or export account data, subject to legal, security, and operational requirements.

8. Your choices and rights

Depending on your location and relationship with hocolo, you may have rights to access, correct, delete, restrict, or object to certain processing of your information. Customers of a business should usually contact that business first about their booking or customer record. You may also contact hocolo at hocolo@hocolo.com.

9. Children

hocolo is not intended for children under 18. Businesses using hocolo are responsible for ensuring they have appropriate consent if they provide services to minors.

10. Changes to this policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new "Last updated" date.

11. Contact

For privacy questions or requests, contact us at hocolo@hocolo.com.